Archives for category: E. Slomba Arts Interstices

Theater professor Lee Devin, who co-authored the book Artful Making with Harvard Business School MBA Robert Austin, made a rather profound announcement in our Deep Dive session at the Agile Games.  He said, “It is important to distinguish among things. ”  The way we assign meaning certainly has some plasticity and is nuanced by a community’s culture.  However, we can only recognize the need to invent a new term if we start with clear definitions.

I incorrectly defined the term “neoteny” in the previous post.  It is not, as I reported “the ability/inclination to play into adulthood.”  Instead, it is “the retention of juvenile traits into adulthood,” of which playfulness may be one.  THANK YOU to Robert Marra, Phd, for the correction, now in the newly-edited version.

The study of the right use of words in language becomes super-important (wait – is that a word?) when:

a) engaging in cross-sector exchange; and/or

b) reaching for metaphor to illustrate an idea

No sense being fancy if it ain’t right!   Think I’ll pick up a copy of The Meaning of Meaning, by C. K. Ognen and I.A. Richards…

Because a new idea cannot be grafted onto a closed mind…

“I promise not to exclude from consideration any idea based on its source, but to consider ideas across schools and heritages in order to find the ones that best suit the current situation.”

http://alistair.cockburn.us/Oath+of+Non-Allegiance

The following Q&A with project management veteran Tom Gilb – known today as “Grandfather of the Agile movement,” has direct application to the world of arts funding, particularly as outcomes-based management  is catching on among grantmakers and showing up in their reporting requirements.   A statement he makes validates my assumption that there needs to be a shift from “grantwriting” per se to more of a project management-driven approach in an age of increased competition for project-based contributed income:

“So that is my lesson to stakeholders and project funders. Demand clear, quantified objectives before happily dispensing money.”

http://projectmanagement.atwork-network.com/2012/03/20/qa-tom-gilb-on-quantifying-project-objectives

Recent publications such as Mario Morino’s Leap of Reason make clear the connections between big thinking, fundability, creativity and survival in the coming years in the nonprofit sector.  So in that spirit, here are some questions for arts managers to consider.

  • At any given point, could a funder walk up to someone working in your box office or classroom or studio and say “tell me what you’re trying to accomplish this season with my money” ?
  • Have you integrated aspects of project management into your grantwriter’s set of responsibilities?
  • Is your grantwriter considered the “spinmaster” in your organization?
  • Do some of your staff seem resentful of having to “kowtow to funders”?
  • Are grantwriters included in long-range programming and brainstorming meetings?
  • Are programming staff assigned to write portions of your final reports?

The arts should stay ahead of this curve – it’s where we belong!

What is Agile?

As the arts community agrees on the value of entrepreneurship, one specific framework to look at is Agile.  Originating from within the fast paced, ever-changing world of software development, Agile is now spreading to other business sectors, even outside of the start-up community.  Big Visible Solutions is one company offering regular trainings in New York City in a form of Agile known as Scrum, which offers enough reference points to make it an arts-friendly way to plan, organize workflow and manage teams.

Planning in Agile Mode

A traditional planning process is geared towards envisioning the entire plan from start to finish prior to execution.  One of the assumptions made is that the conditions which govern the operating climate at the start of the planning process will remain stable throughout the period covered by the plan.  Alternatively, a five-year plan may be drafted with the assumption that it will need to be examined and revised each year in order to remain relevant.  That’s an awful lot of time committed to be spent planning!

Agile planning mode is more reality-based.  It assumes that you cannot possibly know everything you need to know at the start of execution, no matter how thorough a planning process has been.  The goal is to gather enough clarity to get started, and to set up a transparent process for learning and sharing results along the way.  Precision is not sought-after while making estimates (guessing), but is to be desired and expected as a team works together.

When you have committed a lot of time to be spent in a planning process, change becomes a threat to be controlled or eliminated.  In reality, change is an ever-present constant, which can be channeled into productivity if it is recognized with thoughtful response.

Bottom Line from The Agile Manifesto: Agile values responding to change over following a plan.  

Organizing Workflow in Agile Mode

Responding to change does not mean operating in a chaotic or unstructured way!  On the contrary, a definite structure to the workflow is necessary in order to measure what in fact gets accomplished.  In the Agile framework, workflow is organized into “sprints,” time periods which have specific beginning and end-dates.  Based on all the priorities identified in the plan (called a backlog, to be explained in more detail in the next article) the team commits to what it can accomplish within a given timebox.  That commitment – to accomplish X by Y date – constitutes the sprint and is to be considered a team not an individual effort.

Defining “X,” or what the team will accomplish together within a very tight timeframe requires that all team members maintain a customer focus throughout the sprint.  In other words, everyone involved with a project must understand how the work produced is going to be used in the real world and why it is in demand.  The meaning of the work is embedded into Agile workflow practices and constantly accessible to the team because of the Agile focus on organizing tasks by creating short narratives based on customer wants and needs.

These short narratives that define the workflow in Agile mode are known as “user stories.”  To take an example highly relevant to the nonprofit arts world, instead of a plan that reads “consultant will research funding prospects for Executive Director to distribute to the Board,” the Agile translation would be “As a Board Member, I want to review a current list of funding prospects so that I can fulfill my fiduciary responsibilities.”  The consultant and Executive Director work together to make that story come true, but they are not the focus of the work.  The “customer” is (i.e. in the arts world, stakeholder).

Bottom line:  Commitment to completing work within a given timeframe fuels high productivity.

Managing Teams in Agile Mode

Let’s look at project management as a discipline.  Its place in the business world has become well-defined; most projects require an administrator whose job it is to run around with a club making sure everyone involved is on time and on budget.  The project manager holds others accountable, because ultimately they are accountable themselves.

In the arts world, creative projects have managers (choreographers, certainly, fulfill this role) but on the administrative side things are not so clear.  Many administrative “projects” do not have managers per se other than the organizational directors.  Without a defined project manager, collaborations tend to get bogged down and become more trouble, sometimes, than they are worth.  Then around final report time, grantmakers are asked to go into the back room and sprinkle pixie dust all over everything to make it sound good.  Grantmakers get tired of reading “spin,” and everyone wonders what the real outcomes are for the money invested.

Projects are led by a  Scrum Master in the Agile framework.  The Scrum Master functions as a team coach.  He/she is responsible for facilitating meetings, listening to reports from the team, identifying obstacles to getting the work completed and removing them, and helping the team understand any changes in specifications as the customer/stakeholder’s wishes become increasingly better understood.

Another important function of the Scrum Master is to lead a retrospective at the conclusion of a sprint.  This will be a familiar concept to performing arts administrators, similar to a “post-mortem” after a production.  The retrospective is focused on three simple questions:

•    What went well?
•    What did not go so well?
•    How can we improve?

Answering these questions makes the next planning process rather a no-brainer, as the next set of work becomes mapped out and refined automatically.  Agile teams are self-organized in that each team member has an intrinsic commitment to accomplishing the goals of the sprint, and the Scrum Master functions as a coach rather than a dictator, taskmaster, or guy/gal with a club.

Bottom line: Agile management is focused on teams rather than individuals, but individuals and interactions matter more than processes and tools for getting work done.

Why is Agile relevant to the arts?

This appears to be a watershed moment: alongside the eternal cry that arts organizations should become ever more businesslike in a traditional, fiscally buttoned-up sense, businesses are now striving to be more and more creative, to think and operate more like artists.  The cultural membrane is stretched very thin right now between non-profit and for-profit forms of innovation, minimizing their differences.  As a result, producers and practitioners of all kinds can meet and profit from the exchange of ideas on a more level intellectual playing field than ever before, where no one sector is presumed to have all the correct answers and mutually meaningful collaborative learning can take place.

Focus here on the Agile framework represents one set of specifics in that vein.  The arts community itself must determine its ultimate relevance and usefulness.

Further information on the Agile framework and Scrum training is available at bigvisible.com and scrumalliance.org.

Please provide feedback on this article and related topics here or to elibux@juno.com.  MANY THANKS.

MANY THANKS to the Association for Performing Arts Presenters for the exceptional professional development provided at their annual conference, the largest gathering of performing arts professionals in the world., and to the   Jazz Journalists Association.   Since I believe narrative intelligence is something to be shared, here are my experiences, themes, and action steps extracted from APAP 2012.  The conference I had is different from the conference you or anyone else had.  Each individual’s experience is a sea of stories inside stories floating among larger stories.  Here is a view of mine.

Please note that I did not group notes according to specific sessions attended but according to how I will use the information in my work going forward.

~ ENJOY!

Narrative Discourse AKA “everything worth saying might have already been said, but how are people saying it this year?”

    1. Textbook and traditional approaches are OUT, but the arts can’t seem to ditch them because we want collective legitimacy as a field, so we must continue to ask WHY they are being used in specific instances.
    2. Hybrids are IN (among artists, presenters, commissioners, residency partners).
    3. Flattening power dynamics is IN.
    4. Collaborations are both IN and OUT. In each instance we must ask if they’re useful resource-sharing vs. overly complicated drains on partners’ time / energy.
    5. Gaps are IN. Every artistic community is thick and thin in certain areas. Noticing gaps means you’re doing you’re job as an arts worker. Inventory them and find ways to address them.
    6. Vulnerability is the new transparency.
    7. Leading by learning is IN.
    8. Surfing the chaos is the new strategic planning.
    9. Productive conflict is the new cooperation.
    10. Materiality is IN. We mustn’t lose knowledge of what to do with stuff, how to get along with things in our physical world, especially older and culturally-specific technologies.
    11. Placemaking is IN. Every significant artistic transaction happens in a particular place, and that community flavors and distinguishes the work, becomes a part of the work as the work becomes part of the community. Document the cultural activity that occurs in a particular place and tell a tellable tale about it – you are placemaking. The trend is towards localization.
    12. Story as a verb is WAY IN. Storying organizations and places creates importance, becomes a form of advocacy. Storying a work as the artist travels from place to place magnetizes more and more stories to the work and creates legacy.

Fueling Concepts

  • Enough with less is more. More is more!  Self-production mode can be a poverty mentality. Sometimes a residency partner’s job is to push beyond what an artist is used to making do with.  However, we all love stories about the lucky scrounge!
  • Communities outside of bigger, urban centers can be full of resources and underutilized spaces.
  • Several artists/spaces have made wonderful use of the notion of the Home Town Residency, which often includes (re)learning what a place IS, its intrinsic features.
  • Strategic research design is important to creative process.  Develop research plans with the idea of a clear conceptual starting point. Trust starting points as such: if you have everything already planned out you’ve either already done the work or you’re deluding yourself.
  • The concept of resonance can be used to guide artistic process AND audience development.  Big ideas grow you.  Exposure to artists and their work expands a community’s collective vision. Trust the “wow” moment.  Create ways these “wow moments” can be documented and shared.
  • Facilitation and conflict resolution are important skills to manage artistic relationships.
  • Good ideas have their own internal momentum. If you’re not blocking, you’re helping.
  • People love a story about a process. There are so many micro-moments in the life of a work.  Artists interact with place.  Every place has a space that has a story.

Advice / Action Steps

  • Experts on panels say “distrust experts on panels.” The best advice is on a case-by-case basis.
  • Create expectations checklists. Compare them going into any new or complex situation.
  • When managing competing priorities, ask “where is the energy?” Then, go with the flow!
  • Innovative use of social media can become part of an organization’s brand. Social media for work-in-progress is how you create excitement about something that doesn’t exist.
  • Make sure your website isn’t just a framework for calendar of events. Needs content in the form of stories.
  • If people can’t contribute as much money as they’ve been able to in past years, ask if they’ll write something, post links on their Facebook page, distribute info to their contact lists or provide other valuable social media assistance.
  • Create a screensaver slideshow for an arts organization. Not random – tell a picture story to go with certain key narrative concepts you want to convey.
  • Distribute flashdrives as comp gifts – .5 gigs can be your own images / content. The rest is space that they can use.
  • Provide ways that audiences can vote on “what they want to see/hear again.” That’s a different and importantly distinct question from what was their “favorite.” Community outlets for rebroadcasting: college radio stations, community television.
  • If it comes down to it, budget-wise, cut print media and bump up consulting for social media.
  • Arguably, high-quality digital documentation equipment is the single best investment money can buy. Some artists have made fantastic video trailers. But in this realm, it’s good quality or nothing. No question: bad production values hurt.
  • Good formula for Vlog entry is two songs, interview with artist, and clips of the audience.  When making a video, make sure you document people having a good time in the space.
  • Too many artists/organizations view posting a video as the end of a process. It is the beginning.
  • When facing the risk-taking that comes with being an artistic frontrunner, ask “what is the reward that comes with being the first to take this risk?” Many don’t want to face the risk but want the reward. If you’re one that enjoys risk, you have to emphasize reward with others to get the buy-in.
  • Learn in front of your communities. Admit weak spots and ask for real input. Leaders who are this vulnerable trigger engagement and passionate loyalty.

Enthusiasm is a key to our humanity.   It is a fueling concept for the distinctiveness of the human mind, the patterning of each individual and the diversity of cultures within civilization.   Human beings attach and stay together in groups, from families to cities, based on what we care about.   We require one another to express energy and ideas.   Collectively, our vitality and authenticity can be demonstrated by the pulse of our enthusiasms.

We need stories to help find each other.  In the process of telling stories that make us care in common, we experience belonging.  We come to belong to our enthusiasms – and through them we understand ourselves in context.

My training is in cultural anthropology and urban studies.   My creative background is in visual arts, performing arts and creative writing.  My professional interest lies in the various ways stories are used to help build and sustain culture.  Lifting up against forces of entropy and indifference, storycraft keeps people afloat in the deliciousness of getting to know what it is they care about, and with whom they can delight in the particular enthusiasms that nourish creative people and cultures of choice.